How advocacy helped end Marineland’s era

Dear Friend,

After decades of advocacy, Marineland in Niagara Falls is permanently closed – a historic moment for animal protection in Canada. Whales, dolphins and hundreds of other animals who once lived in captivity for entertainment now have a chance at dignity, care and safety.

This milestone wouldn’t have been possible without supporters like you, who have spoken up for animals year after year. Together, we’ve shown that persistent advocacy can create real, lasting change.

But the fight doesn’t stop here. There are still hundreds of animals remaining at Marineland who need our protection.

Friend, these animals need your voice now. Urge Ontario Premier Doug Ford and the Ministers responsible to take action and ensure the remaining animals at Marineland are finally safe and properly cared for. 

Together, we’re ending the era of animal entertainment – and working toward a future where every wild animal is protected, respected and free from exploitation.

When elephants show love

After two days apart, mother Mae Gohgae and daughter Mayura were reunited, celebrating with trumpets, flapping ears and tender trunk touches. Thanks to supporters like you, friend, they can now live together safely and freely.

Watch their heartwarming reunion. 💕🐘🐘

Walrus Talks recap: Exploring the Power of Animals

In case you missed it, The Walrus Talks on September 23 brought together leading experts to explore the incredible ways animals impact our health, communities and planet. From responsible farming to plant-based diets and systemic change, the discussions showed why protecting animals benefits us all – and how we can create a kinder, healthier and more sustainable future.

Watch (or rewatch!) the full event and hear the experts share their insights.

From Indonesia to Ontario: You’re protecting monkeys everywhere

Back in September you met Jono, a monkey rescued from the dancing monkey trade in Indonesia. Because of you, he is safe and healing.

But did you know your compassion is also protecting monkeys right here in Canada, friend? At Story Book Farm Primate Sanctuary, monkeys once exploited in labs, roadside zoos and the exotic pet trade are finally experiencing safety and care.

Meet the monkeys whose lives you’re changing.

Meet the cats and dogs you helped during Canada’s wildfires

This summer, Saskatchewan faced one of its worst wildfire seasons in years. Families had to evacuate in minutes and beloved pets were suddenly at risk.

Thanks to your generosity and our partnership with SaskSPCA, local groups had the supplies needed to help cats and dogs in need. Cats had food in their bowls, dogs had crates, leashes and beds to keep them safe and comfortable. Families could breathe a little easier knowing their animals were protected amid the wildfires.

Friend, see the animals you helped and the difference your support made.

Honouring the life and legacy of Dr. Jane Goodall, DBE

Dr. Jane Goodall showed the world that animals are individuals with emotions, intelligence and personalities. Her groundbreaking research and decades of advocacy transformed how we relate to wildlife. At World Animal Protection, her legacy inspires us to continue speaking out for animals and fighting for their protection.

Discover how her work changed the world – and how you can help carry her vision forward.

Fast food’s plant-based shift

Plant-based meals are no longer a trend – they’re becoming a fast-food staple. From McDonald’s making its plant-based burger permanent to Starbucks removing milk upcharges, Canadian chains are starting to respond to demand for healthier, more compassionate choices.

Learn how chains are making meaningful change, which are lagging behind and how your choices can help make plant-based options the new normal.

Plan ahead to protect animals for generations

Many Canadians believe common myths about legacy giving – like thinking they’re too young, leaving a gift will shortchange their loved ones or that it will affect their retirement. But financial planner Tim Plater, from Plater Financial Inc., explains the truth: Any size gift in your Will can help protect animals for generations, while keeping your loved ones provided for and your finances secure.

If you want to make an impact today, donating publicly traded stock before December 31 is another powerful option. You could reduce taxes, receive a charitable receipt and help our work to end animal suffering around the world – stretching your gift even further.

No matter how you give, thoughtful planning today creates a kinder world for animals tomorrow.